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How Cinemark's Chief Content and Marketing Officer Prepared Theaters for 'Barbenheimer'

The double feature that brought people to movie theaters in droves last month — known around the internet by the portmanteau “Barbenheimer” — resulted in Cinemark, the nation’s third-largest movie theater chain, seeing its highest domestic box office month in company history, according to the Dallas Morning News. How did Plano-based Cinemark prepare for the...

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Greetings From Dallas!

Hello from sunny and hot Dallas! Our team has descended upon the Lone Star State for our first Women in Retail: On the Road event of 2023! Our “On the Road” events are regional, day-long gatherings that enable executive women in leadership positions at retail companies the opportunity to network, learn from each other, and...

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