In her Customer Engagement Director role at SMG, Lauren develops long-lasting relationships with multi-unit apparel organizations and helps them effectively manage customer experience measurement initiatives that drive customer loyalty and brand advocacy. Prior to SMG she helped K12 school districts improve data driven management solutions. Lauren graduated from Missouri State University with a business degree in Marketing.
Kansas City, MO 64108
SMG is a technology-enabled research firm, partnering with restaurant and retail brands to create customer experiences that drive loyalty and create profitable sales. We evaluate over 200 million surveys annually, across 130 countries, helping more than 450 brands know more and do better.