Recent Articles

Podcast: Tricia Nichols Discusses the Importance of Brand Love

In this episode of Women in Retail Talks, which was recorded at last month's Women in Retail Leadership Summit in Miami, Tricia Nichols, global head of consumer engagement and partnerships at Gap, speaks about the apparel brand's unique approach to consumer engagement, consumer love and growth, and how she and her team make a case…
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Women in Retail Leadership Summit Slide Presentations

Continuing the theme from our special edition of Inner Circle last Friday, we’re committed to providing our readers all of the great content that was presented during the Women in Retail Leadership Summit last month in Miami. To that end, we’ve uploaded all of the slide presentations from the Summit speakers. So if you were…
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Our Favorite Leadership Quotes From the Summit

We have so many great memories from the Summit - the inspiring sessions, the extraordinary speakers, the swag - but one of our favorites is all the great leadership tips we walked away with. Below are some of our favorite leadership tips from the Summit. If you agree, share and tag us on Instagram and Twitter!
 

WIRL Summit: How to Become a Corporate Board Member

In this Women in Retail Talks episode, which was recorded at the third annual Women in Retail Leadership Summit, Fran Philip, corporate board director for Vera Bradley, PacSun, Sea Bags, Lee Auto and Totes Isotoner, discusses how to become a corporate board member. Listen in and let us know your thoughts in the comments section…
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Thank You From the Women in Retail Leadership Circle

Welcome to our Women in Retail Leadership Summit special edition of the Inner Circle. We came back from the Summit so energized and with so much great information to share that we couldn't help ourselves but to send a special edition! Thanks to everyone who attended the Summit. You made it great! It was wonderful…
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Tweets From the Summit

Just to get a flavor for what the Women in Retail Leadership Summit is all about, here are some of our favorite tweets from the event. Enjoy!
 

Video: Highlights From the 3rd Annual WIRL Summit

We had the best time at the Summit this year! Here are just a few of our favorite moments. Enjoy!
 

Lessons from the 2016 Women in Retail Leadership Summit

I just got back from the Women in Retail Leadership Summit in Miami, and I must say, I’m blown away. Yes, I may seem like a braggart (after all, the event we put together was spectacular), but what I’m referring to is the energy that was in the air for the entire three days —…
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Deep Thoughts on Digital: Direct Response vs. Engagement Drivers in E-Commerce

Each digital marketing activity can be (and should be) classified as either a direct response or an engagement driver. This is important because otherwise if you classify marketing activities incorrectly or, worse yet, not at all, you run the risk of assessing the performance of the marketing activities against the wrong metrics or, at best,…
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Top Women in Retail Share Their Favorite Hobbies

In the Winter 2016 issue of Total Retail (sister brand of Women in Retail Leadership Circle), the cover story featured the brand’s annual list of the leading female executives in the retail industry. To get know the 17 honorees better, Total Retail sent them each six questions. Here are select answers from some of this year’s…
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More Women Joining Company Boards ... Slowly

Retail is changing. Mobile devices are glued to consumers’ hands, and brick-and-mortar stores are no longer separate from e-commerce operations — they’re one in the same. A company’s board must be able to keep up with these changes because directors are responsible for representing stockholders, managing policies and making decisions on critical issues. Spencer Stuart,…
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Why Retail is Short on Women Leaders — And How to Change That

We were very excited to learn that Women in Retail Leadership Circle Co-Founder Jennifer DiPasquale was quoted in a great article that appeared in Retail Dive last week. However, it was hard to "like" it since it discussed a very "unlikable" subject: that the retail industry is still very short on women leaders despite the fact…
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NBA Stars Bring Awareness to Gender Equality With ‘Lean In’ Campaign

The National Basketball Association features some of the world’s greatest athletes, but it’s what those players are doing off the court that’s generating widespread applause and appreciation. The NBA is in the second year of its partnership with the public service organization Lean In, whose mission is to help all women achieve their ambitions. In…
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Top Women in Retail Share Who Their Mentors Are

In the Winter 2016 issue of Total Retail (sister brand of Women in Retail Leadership Circle), the cover story featured the brand’s annual list of the leading female executives in retail. To get know the 17 honorees better, Total Retail sent them each six questions. Here are select answers from some of this year’s honorees to…
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TED Talk: Teach Girls Bravery, Not Perfection

We're raising our girls to be perfect, and we're raising our boys to be brave, says Reshma Saujani, the founder of Girls Who Code. Saujani has taken up the charge to socialize young girls to take risks and learn to program — two skills they need to move society forward. To truly innovate, we cannot…
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Climbing the Ladder: Job Opportunity for Inner Circle Readers

Hello Inner Circle readers, we have another fantastic job opportunity within the retail industry that we wanted to bring to your attention. Take a look: Vice President of E-Commerce, Jos. A. Bank Men's Wearhouse (parent company of Jos. A. Bank, having acquired the retailer in March 2014) is seeking a seasoned, highly motivated, experienced and…
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Top Women Retailers on the Best Advice They've Ever Received

In the Winter 2016 issue of Total Retail (sister brand of Women in Retail Leadership Circle), the cover story featured the brand's annual list of the leading female executives in the retail industry. To get know the 17 honorees better, Total Retail sent them each six profile questions. Here are select answers from some of this year’s honorees to the question, “What's the…
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Marci Grebstein Guides Lowe’s Rebranding Campaign

Flamingos and unicorns typically aren’t things that you would associate with a home improvement retailer. At least until now. Lowe’s new campaign, Make Your Home Happy, is bringing a little fun and humor to the home improvement space, complete with TV commercials featuring said flamingos and unicorns. This new campaign represents a departure from Lowe’s…
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Top Women Execs Share Their Leadership Styles

In the Winter 2016 issue of Total Retail (sister brand of Women in Retail Leadership Circle), the cover story featured the publication's annual list of the leading female executives in the retail industry. To get know the 17 honorees better, Total Retail sent them each six questions. Here are select answers from some of this year’s honorees to the question, “How would you…
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Getting to Know Federica Marchionni, CEO of Lands' End and Women in Retail Leadership Summit Keynote Speaker

To help prepare those who have already signed up for the Women in Retail Leadership Summit (taking place in Miami Beach from April 20-22), and to entice others who haven’t yet registered, Inner Circle will be giving you a sneak peek into the thoughts and motivations of some of the featured speakers at this year’s…
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Instead of a Mentor, Create a Personal Board of Directors

Have you read anything lately by Tracy Spears, the co-founder of the Exceptional Leaders Lab, a worldwide community of progressive business leaders focused on making a positive difference in their organizations? Spears is the co-author of "What Exceptional Leaders Know," the best-selling book for progressive leaders everywhere. If not, you should! In addition to her books, Spears…
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Why Being a Crybaby Isn't a Bad Thing

Warning: true story sharing moment ahead. I had a recent experience at work where I was dealing with a situation that was beyond my control. It was a problem that we simply couldn’t fix in a timely manner. It was going to take a ton of man hours (aka mine, so maybe it was woman…
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Under Armour Honors Athletes Hustle

In a world where instant gratification reigns supreme and easy how-to listicles flood the internet, we start to believe that everything is available just by clicking a button. However, while we've become so connected, we've become disconnected from the reality of the hard work that goes into the greatest achievements. In its new campaign, Under…
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Top Women Execs Share What They Would Be Doing if They Weren't in Retail

In the Winter 2016 issue of Total Retail (sister brand of Women in Retail Leadership Circle), the cover story featured the brand’s annual list of the leading female executives in retail. To get know the 17 honorees better, Total Retail sent them each six questions. Here are select answers from some of this year’s honorees to…
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Top Women Execs Share What They Enjoy Most About the Retail Industry

In the Winter 2016 issue of Total Retail (sister brand of Women in Retail Leadership Circle), the cover story featured the brand's sixth annual list of the leading female executives in retail. To get know the 17 honorees better, Total Retail sent them each six questions. Here are select answers from some of this year's…
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