Profiles

Partner Spotlight: LS Direct Marketing Exec Offers Solutions for 3 Retailer Pain Points

Melissa Angus, director of sales and business development at LS Direct Marketing, a partner sponsor at the 2019 Women in Retail Leadership Summit, sat down with WIRLC at the Summit to discuss LS Direct Marketing's offerings and capabilities, how the company sends targeted direct mail using customer data, and the biggest pain points she's seeing retailers face…
Read more...
 

2019 Top Women in Retail: A Q&A With Sharon Leite, CEO, The Vitamin Shoppe

Women in Retail Leadership Circle (WIRLC) recently released its ninth annual list of the Top Women in Retail. This annual feature, a joint effort of Total Retail and WIRLC, shines a spotlight on the women leading some of the top retail organizations and brands in the industry today. As part of the special feature, WIRLC conducted interviews with each of the 16 women on this year's list. Below you'll find the interview conducted with 2019 Top Women in Retail honoree Sharon Leite, chief executive officer of The Vitamin Shoppe.
 

The Inner Circle Q&A: Jane Lu, Founder and CEO, Showpo

Meet Jane Lu, founder and CEO of Showpo, an online fashion brand for women. Jane has grown Showpo exponentially by leveraging her status as a social influencer to drive sales. She also founded Like Minded Bitches Drinking Wine (LMBDW), a community of entrepreneurial-minded and business-savvy women who love wine. LMBDW has regular events in more…
Read more...
 

Inner Circle Q&A: Yasi Baiani, Vice President of Product Management, Wonolo

Yasi Baiani, vice president of product management at Wonolo, shares how she maximizes impact as a leader by pursuing her passion. Anna Vander Wall: Yasi, one of our favorite things is to interview driven, successful women like yourself. Tell us a little about your career path. Did you always know you wanted to be an executive?…
Read more...
 

Emma Mcilroy's Keynote From WIRLS 2017

Emma Mcilroy, CEO and co-founder of Wildfang, gave the opening keynote at the 2017 Women in Retail Leadership Summit. Above is her full-length keynote, in which she touches on topics such as Generation Z, branding, and some mistakes she's made along the way.
Read more...
 

Podcast: Tricia Nichols Discusses the Importance of Brand Love

In this episode of Women in Retail Talks, which was recorded at last month's Women in Retail Leadership Summit in Miami, Tricia Nichols, global head of consumer engagement and partnerships at Gap, speaks about the apparel brand's unique approach to consumer engagement, consumer love and growth, and how she and her team make a case…
Read more...
 

Deep Thoughts on Digital: Direct Response vs. Engagement Drivers in E-Commerce

Each digital marketing activity can be (and should be) classified as either a direct response or an engagement driver. This is important because otherwise if you classify marketing activities incorrectly or, worse yet, not at all, you run the risk of assessing the performance of the marketing activities against the wrong metrics or, at best,…
Read more...
 

Top Women in Retail Share Their Favorite Hobbies

In the Winter 2016 issue of Total Retail (sister brand of Women in Retail Leadership Circle), the cover story featured the brand’s annual list of the leading female executives in the retail industry. To get know the 17 honorees better, Total Retail sent them each six questions. Here are select answers from some of this year’s…
Read more...
 

NBA Stars Bring Awareness to Gender Equality With ‘Lean In’ Campaign

The National Basketball Association features some of the world’s greatest athletes, but it’s what those players are doing off the court that’s generating widespread applause and appreciation. The NBA is in the second year of its partnership with the public service organization Lean In, whose mission is to help all women achieve their ambitions. In…
Read more...
 

Top Women in Retail Share Who Their Mentors Are

In the Winter 2016 issue of Total Retail (sister brand of Women in Retail Leadership Circle), the cover story featured the brand’s annual list of the leading female executives in retail. To get know the 17 honorees better, Total Retail sent them each six questions. Here are select answers from some of this year’s honorees to…
Read more...
 
1 2 3 6