Pamela Haas has achieved more than 25 years of sales and sales leadership experience in the direct and digital marketing field – and is immediate past president of the Direct Marketing Club of New York. Pam is an excellent motivator, trainer and leader with demonstrated results in team building, communication, executive selling and results achievement in a direct marketing environment. She has experience in providing cross channel customer engagement solutions to her clients including multichannel strategy and database and analytic solutions, as well as technical execution services. She is currently a senior account director with Experian Marketing Services. Before joining Experian, Pam was vice president at Harte Hanks and, prior to that, was director of sales –Eastern Region, at Lyris. Pam also has held sales leadership roles at various marketing services organizations. Pam has served on the DMCNY board since 2005 – and is a tireless volunteer. In addition to her tenure as president, she has led DMCNY’s Programming Committee and Silver Apple Committee and has been intimately involved in Silver Apples since 2008. Pam is also a frequent guest speaker at St. Peters University in the business management and leadership program.
Shaumburg, IL 60173
At Experian Marketing Services, we use data and insights to help brands have more meaningful interactions with people. Advertising has become smarter and more personalized and Experian is helping to set new standards in data management, usability, and measurement in this new environment. Being able to identify your customers is the first step to data-driven advertising, and as leaders in the evolution of the advertising landscape, Experian Marketing Services can help you identify your customers and the right potential customers, uncover the most appropriate communication channels, develop messages that resonate, and measure the effectiveness of marketing activities and campaigns.