Partner Spotlight: LS Direct Marketing Exec Offers Solutions for 3 Retailer Pain Points

By: Kristina Stidham

Melissa Angus, director of sales and business development at LS Direct Marketing, a partner sponsor at the 2019 Women in Retail Leadership Summit, sat down with WIRLC at the Summit to discuss LS Direct Marketing’s offerings and capabilities, how the company sends targeted direct mail using customer data, and the biggest pain points she’s seeing retailers face today. Angus also shared her favorite client success story as well as insights into retail technology trends for 2019 and beyond.

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