Female Factor CEO Bridget Brennan on How Retailers Can Appeal to Women

Tech Spotlight: Merkle SVP on Retail Disruption, Data and Tech, and the Value of Women Leadership

By: Caitlin Sullivan

In this special episode of Women in Retail Talks, Dalton Dorné, senior vice president of marketing at Merkle, offers her thoughts on a variety of topics, including current pain points for retailers and how Merkle can help solve them; the growing influence of data and technology within the retail industry; and why all industries — not just retail — stand to benefit from more women in leadership roles. This episode was recorded at this year’s fifth annual Women in Retail Leadership Summit.

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